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ServiceAdvantage
ServiceAdvantage"Before using ServiceAdvantage, we used a different software program and it was very subjective. It gave our advisors options for each service and they selected the most appropriate one – so vehicles with the same mileage could end up with different services for recommendation. And it didn't have MI and MII info built in. ServiceAdvantage menus allow us to provide a consistent message – regardless of which advisor presents the menu. And we can offer MI or MII for all customers. Remembering which vehicles need cabin filters is a huge concern for us – and ServiceAdvantage notifies us every time a vehicle needs this, which helps us increase the RO and build confidence in our customers that we're providing them the necessary services for their vehicle. Our parts department has been successful using OEConnection's tools, so we knew we'd get a good program with ServiceAdvantage. If a customer calls ahead for service, we have a menu printed and waiting for them when they arrive – it adds credibility and personalization for that customer. Using ServiceAdvantage menus is much better than a one size fits all menu – the customers know that we're caring for them and their particular vehicle. Having the customer contact info, mileage, and picture of the vehicle printed on the menu really help with the personalization as well. ServiceAdvantage helps keep our advisors focused on the right services for each vehicle. In the past, they may have overlooked some services, but now they're offering the right services at right time – they're not missing anything. They know the menus they present are backed up with the same info in the owner manuals, which gives them the credibility to sell with confidence."
Don Kelly, Fixed Operations Manager, Jim Keras Chevrolet, Memphis TN
"Our advisors have seen at least a 50% increase in their weekly bonuses since using ServiceAdvantage, and their commission checks have increased proportionally. We've also been able to double the amount of MI and MII services sold as well. Because we now have a way to easily offer every service for every vehicle to every customer, I attribute all these increases to ServiceAdvantage. My advisors know that the services in ServiceAdvantage are backed up by all of our different sources of owner manual information - it breeds credibility, and that's huge. Using ServiceAdvantage menus gives my advisors the confidence and credibility they need to present the correct services to the customer. Previously, when customers came in for warranty work, we repaired whatever was wrong with the vehicle and sent them on their way. Now, we use ServiceAdvantage to see if the vehicle is due for any factory or dealer recommended maintenance, as well, and then present them with a comprehensive menu for all needed services."
John Kearney, Service Manager, LeValley Pontiac Buick Cadillac GMC, Benton Harbor, MI
"Presenting these professional, customer-specific menus to my customers helps them understand that everything we do is professional. They realize we're a well-run organization, and these menus help make that positive first impression. They've helped me establish a very good rapport with my customers."
Erik Ochs, Parts and Service Director, Angleton Auto Center, Angleton, TX
"ServiceAdvantage has helped our department identify sales opportunities we'd missed in the past. During the first several weeks using ServiceAdvantage, I identified several services that we were previously missing. At a minimum we've seen an increase of over $1700 in sales since we began using ServiceAdvantage. The program more than pays for itself! Due to the economy, the number of vehicles coming through our service drive fluctuates, so we appreciate that ServiceAdvantage ensures we present all applicable service recommendations to every customer, every time. This equates to increased sales for us, and our customers leave knowing that they received the proper services for their vehicle."
Lee Monahan, Service Manager, Cokato Motor Sales, Cokato, MN
"ServiceAdvantage has helped us with our primary goal for our department, which is increasing our hours per RO. Our time per RO has almost doubled since using ServiceAdvantage menus – that's great! Our average dollar value per RO is consistently higher than before when we used generic paper menus. We've had several customers come in for oil changes, and found many other factory services that were needed – we turned some of them into ROs over $350! By selling additional services from the menu, ServiceAdvantage helps keep my technicians busy – which leads to job security for them and for me. Money is tight for most people – the menus help the customers see all the services that are needed, and it allows them to prioritize which services to purchase for their vehicle."
Daron Vaughn, Service Manager, Alex Montgomery Chevrolet Buick Pontiac, Campbellsville, KY
"ServiceAdvantage helps me get the most out of every service - it constantly reminds me of needed services and helps me not miss anything. I've had several customers come in recently for oil changes, and using ServiceAdvantage, I was able to convert those into $300-$400 ROs! Since all vehicles are different, it's great that ServiceAdvantage offers a more up-to-date recommendation system than our generic paper menus. The program is extremely easy to use, and gives us a professional menu for each vehicle - I print off a copy of each menu and staple it to the invoice. Everyone wants to keep their vehicles running as long as possible, and ServiceAdvantage helps us provide the necessary services to our customers to do just that."
Jared Nelson, Service Advisor, Vande Hey Brantmeier, Chilton, WI